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Mike O’Neill                                                                                                                                                                   mike@musicandtoys.com

 

Director of Sales, 2006-2008 – Carrollton Technology Partners – New Orleans, La

Sales/Account Management: Oversight of web applications, intra/extranets. IT services, and VAR licensing relationships.

Selected Contributions:

ü  Sales – In first 6 months, TRIPLED revenue from primary client, developing a $25k/yr service account into a sustained $75k/yr management account.

ü  Account Management – Implemented a system to maximize client potential and support technician efficiency that performed beyond projection, growing primary accounts over 30% in year one with sustained increase in annual per account revenue..

ü  Client CTO – Management of annual budgets, proposals, long term strategies, security reviews, user manuals and all other aspects of IT for clients in various fields encompassing retail, law, dental/medical and architecture.

ü  Growth – Increase in demand of services created two additional IT employee Positions. This came as a result of existing account growth and managed development of new accounts.

ü  Workflow Analysis – Applied internally for prioritization and streamlining workflow and externally on accounts that purchased custom developed intranet solutions for their processes. These systems reduce paper waste, daily task time, and communication errors while maximizing internal communication and account development.

 

Music Licensing Manager, 2002-05 – Hasbro/Tiger Electronics/Oddzon/Capper Marketing – Los Angeles, Ca

Identified and licensed popular music for HitClips & VideoNow, two of the most successful toy music products in history. Oversaw all artwork selection, editing and approval processes. Managed legal and publishing clearance teams. International liaison between US based record labels and Hasbro International. Coordinated package artwork design and manufacture in China

Selected Contributions:

ü  Proven Market Awareness – During tenure, Hasbro sold over 30M HitClips worldwide

ü  Hot Music – Licensed AAA pop music: Britney Spears, Madonna, Destiny’s Child, Kelly Clarkson, Usher, Pink, and many more including classic catalog titles from artists such as: James Brown, Elvis, Jackson 5 and The Supremes. On average, over 35 songs cleared annually.

ü  Relationships – Established relationships with Marketing and Licensing at Universal, Warner, Sony, BMG, EMI Capital, EMI Music Publishing, Warner/Chappel and many smaller labels & publishers.

ü  Marketing – Coordinated TV Ad campaigns and promotions with major fast food chains and packaged goods partners. Campaigns included Britney Spears, Madonna, NSYNC, Hilary Duff, Avril Lavigne, Kelly Clarkson, Destiny’s Child and many more.

 

Marketing Manager 2000-02, Capper Marketing – Novato, Ca

Asst Marketing Manager 1997-00 Capper Marketing – Novato, Ca

IT Manager 1997-02 - Capper Marketing – Novato, Ca

Responsibilities and Contributions:

ü  Product Development, Marketing Services & Package Design

ü  PowerPoint – Design, Media (Audio/Visual, Graphic production and editing) preparation, Marketing video production and presentation

ü  Licensing (Music, Movies & TV Properties)

ü  Managed Web Site design and IT services for 10 employees

 

Owner/Operator, 1995-97 - Intellicom – Novato, Ca

Created and Managed all aspects of a successful Macintosh network consulting business.

Selected Contributions:

ü  Established and managed a clientele of four medium sized companies and over 100 SOHO clients in year one

ü  Profitable in LESS than six months                                                           

ü  Managed all service, marketing, sales and accounting                                                              

 

Projects of Interest

ü  GoGreenNola.org, Ambassador - 2007-08

o   Connect site to city officials, related non-profit administrators, business owners and promotional partners

                                               

Additional Resources

ü  Media & interview training and experience

ü  Trade show preparation and presentation

ü  Five Years of Retail Sales & Management Experience

 

Proficiencies

Microsoft Windows XP, Vista, Server 2000/2003, Office, Apple OS X, Adobe Photoshop, Content Management Systems, Presentation tools Google business tools, Digital Photography, Web & FTP applications. Typing 70 WPM   

 

Professional Interests

ü  Sustainable technology and lifestyle integration

ü  Mobile technology integration

Text Box: Favorite Contributions and Projects Pitching and coordinating a partnership between Madonna’s management and HitClips to expose her catalog songs to a new generation of kids. Presenting, preparing and implementing wireless barcode scanning into a remote hosted Windows server system accessed by 14 office locations providing instant access to stock information for two businesses with different logistics and combined administration: Doerr Furniture and Bedding Plus.